Improve Your Health

Reasons to Shop Your Local Farmers Market

Many people associate farmers markets with the warm days of summer. But did you know you can find them year round?

There are many reasons to support your local farmers market. The most obvious reason is that you’ll find the freshest, in-season fruits and vegetables. Without long-distance shipping, the food is allowed to fully ripen. What you see is what you get – real food that is picked fresh.

Another reason to shop your local farmers market is to find food that’s more sustainable. Most of the food you’ll find at a farmers market is minimally processed and grown using sustainable techniques. This means you’ll skip the pesticides, hormones, antibiotics and genetic modification commonly found in grocery store produce.

You’ll also discover a greater variety of produce – often items that you won’t find at the average supermarket. Now’s the time to stock up on heirloom tomatoes, watermelon radishes, purple cauliflower, microgreens and a variety of mushrooms.

Along with a great assortment of produce, you’ll find other local treats, including pastured beef, grass-based poultry, pastured eggs, fresh cheese, hand-rolled butter, honey, maple syrup, fresh pasta, herbed oils and vinegars, fresh baked goods, frozen seasonal soups, pickled vegetables, handmade soaps, and ready-to-eat breakfast items and coffee. It’s possible to find everything you need for a week’s worth of meals at a farmers market.

The offerings at a farmers market change seasonally. Here’s are a few items to watch for as spring approaches:

  • Asparagus
  • Green onions
  • Kale
  • Mushrooms
  • Peas
  • Spinach
  • Parsnips
  • Sprouts
  • Leeks
  • Radishes

There are several local indoor farmers markets worth checking out. Here are a few we recommend:

  • Great Lakes Farmers Market at Milager’s – Milager’s Expo Greenhouse, 4838 Douglas Avenue, Racine: Sundays from 10am – 2pm
  • Kenosha Public Market – Summer Market, 625 52nd Street Kenosha: Saturdays from 9am – 12pm
  • Milwaukee Indoor Farmers Market – Mitchell Domes, 524 S. Layton Blvd, Milwaukee: Saturdays from 8:30am-12:30pm
  • Oconomowoc Winter Market – Crosspoint Community Church, W380-N6931 N. Lake Road, Oconomowoc: Saturdays from 8am-12pm
  • Oshkosh Farmers Market – Menominee Nation Arena, 1212 S Main St, Oshkosh: Saturdays from 9am – 12:30pm
  • Whitewater City Market – Cravath Lakefront Park, 301 W Whitewater St. Whitewater: Tuesdays from 4pm – 7pm

To find additional markets, check out this interactive map showing farmers markets throughout the state.

Interested in learning additional ways to improve your nutrition? Talk to a personal doctor to get ideas and tips for getting more nutrients into your diet. To find a personal doctor near you, contact your health insurance provider, or call us at 877-541-4611.